Assistant Product Marketing Manager
LG Electronics Singapore • Singapore, Singapore
Role Description
We are seeking a driven and detail-oriented Assistant Product Marketing Manager to support
Marketing/ Brand management which includes advertising, promotions, POSM creation, PR, product launches, and events, ensuring the marketing and company objectives are met.
Key Responsibilities :-
Marketing Communications/ Campaign Management
- Develop and implement 360 integrated marketing communications campaigns and programs for product portfolio (ATL/BTL marketing communications, campaign materials, POSM production), inclusive of channel marketing.
- Deliver campaigns on time, and in line with agreed KPI’s.
- Manage agency partners to deliver on campaigns, events, and product launches.
- Maintain brand and image consistency across all communications and campaigns.
- Plan and implement consumers, trade events, promotions and 3rd party collaborations with qualitative exe...