AVP, Sales Enablement

Company 1 - The Manufacturers Life Insurance Company • Old Toronto, Canada

Location Old Toronto, Ontario
Job Type Full time
Posted March 21, 2026

Role Description

This AVP leads Retail Sales Enablement for North America. The role owns the strategy and day-to-day delivery of the tools, platforms, and adoption programs that help sales teams work smarter and engage advisors more effectively. You will partner closely with Sales, Marketing/MarTech, Technology, Data/Analytics, and Compliance to deliver a reliable CRM experience, strong selling tools (including content/engagement platforms), actionable reporting, and AI-enabled productivity improvements to create the best efficient and effective seller journey platform.

Responsibilities

  • Set the North America Retail Enablement roadmap across CRM, selling tools, content/engagement platforms, reporting/insights, and AI-enabled capabilities.

  • Own CRM outcomes (Salesforce), including platform improvements, workflow simplification, data quality, and field adoption.

  • Lead enablement launches and changes end-to-end: communications, training, readiness, lead...

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