B2B Digital Marketing Manager Role
Riva International, Inc. • edmonton, Canada
Role Description
Take charge of B2B digital strategies as Riva's Digital Marketing Manager. This role is critical for optimizing paid media, SEO, and conversion strategies across global markets.
Reporting to the Senior Manager of Growth Marketing, you will enhance the performance of digital initiatives that align with Riva’s growth objectives. Your role includes developing new strategies and improving upon existing tactics while utilizing a data-driven approach for decision making. Engage directly with the buyer's journey from acquisition to loyalty.
Key Responsibilities:
• Lead digital marketing efforts to create global awareness
• Analyze and improve program performance consistently
• Collaborate cross-functionally for a strong marketing approach
• Manage paid media strategies and campaigns effectively
• Keep abreast of technological advancements in marketing
Requirements:
• Over 3 years of relevant marketing experience
• Bachelor's degree in a related field
• Experie...
Reporting to the Senior Manager of Growth Marketing, you will enhance the performance of digital initiatives that align with Riva’s growth objectives. Your role includes developing new strategies and improving upon existing tactics while utilizing a data-driven approach for decision making. Engage directly with the buyer's journey from acquisition to loyalty.
Key Responsibilities:
• Lead digital marketing efforts to create global awareness
• Analyze and improve program performance consistently
• Collaborate cross-functionally for a strong marketing approach
• Manage paid media strategies and campaigns effectively
• Keep abreast of technological advancements in marketing
Requirements:
• Over 3 years of relevant marketing experience
• Bachelor's degree in a related field
• Experie...