BI Specialist Senior

Description

:The Analyst Expert is responsible for placing data at the heart of our operations. S/He conducts cross analysis of complex data to monitor and optimize the performance of the marketing strategy for clients.

Mission & Responsibilities

Develop digital analytics dashboards integrating ad-centric, site-centric and CRM data as part of a POES (Paid Owned Earned Shared) approach

Be responsible for the quality and accuracy of data

Conduct cross-analysis of complex data from different internal and external sources to identify performance optimization opportunities for our clients

Develop web analytics audits and recommendations

Structure information and propose concrete improvements having immediate impact for our clients

Participate in the development of measurement tools and reports to identify major areas for reflection

Assist in the coordination of data collection from various sources

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