Data Analyst, Customer Analytics - montréal (Montreal)

Overview

The Customer Analytics team is looking for a Data Analyst with a strong curiosity for consumer behavior and a proven ability to leverage data to drive strategic business decisions.

Responsibilities

• Conduct complex and exploratory analyses to understand customer behavior, purchase journeys, and key business drivers.
• Identify opportunities to optimize acquisition, retention, and customer value through data-driven insights.
• Translate ambiguous business problems into structured analytical frameworks and actionable recommendations.
• Synthesize findings into compelling narratives for both technical and non-technical audiences.
• Support the development of scalable measurement frameworks for personalization, segmentation, and targeting strategies.
• Support the definition, refinement, and implementation of consumer‑centric KPIs such as churn, CLV, and conversion.
• Partner with data scientists on consu...