Digital Content Strategist - AppD/Temporary Assignment
The Fanshawe College of Applied Arts and Technology • london, Canada
Role Description
Job Summary
Digital Content Strategist - Full Time, Fixed Term (June 25, 2027)
Department: Marketing & Digital Experience, London, ON (Hybrid) - Pay: $34.60/hr.
Key Responsibilities
- Optimize website content, identify growth opportunities in organic traffic through keyword research and site-wide optimization.
- Collaborate with Marketing & Communications to suggest improvements to website content following SEO best practices.
- Research and analyze competitor sites; stay current on new technologies, UX/SEO trends and best practices.
- Liaise with College staff to prepare and update web pages and content using the CMS.
- Communicate with directory listings (e.g., Google, Wikipedia) to create, update or edit citations.
- Develop and execute integrated digital content strategies, connecting all digital channels for maximum campaign effectiveness.
- Improve website user experience based on best practices an...