Digital Marketing Manager

Cabo Marqués – Acapulco

At Banyan Tree Veya & Banyan Tree Cabo Marqués, we craft meaningful and emotionally resonant journeys through mindful luxury, wellbeing, and a deep sense of place.

Role Purpose

The Digital Marketing Manager is responsible for leading and optimizing the digital strategy across the brand and property, ensuring a refined, cohesive, and high‑performing online presence.

Key Responsibilities

• Digital Strategy & Brand Positioning
  • Lead and oversee digital marketing initiatives including brand websites, paid media, SEO/SEM, CRM, email marketing, and social media.
  • Ensure all digital touchpoints reflect the brand’s luxury positioning, visual identity, and storytelling.
  • Collaborate with Revenue, Sales, PR, Operations, Spa, Wellness, F&B, and Brand teams to ensure alignment and commercial impact.
• Website Optimization & Guest Journey
  • Continuou...