Especialista En Medios Pagados / Media Buyer (Mexico)
Criterion Global • estado de méxico, Mexico
Role Description
About Criterion GlobalCriterion Global is a rare independent international media strategy and buying agency, purpose-built for brands navigating the new global economy.We help companies expand into new markets with speed, rigor, and local intelligence—without the constraints of holding-company networks.Our clients work with us because we combine senior-level thinking, agile global coverage, and hands‐on execution across digital, TV, CTV, OOH, and sponsorship‐led media.We are intentionally low‐profile, but widely regarded by our clients as a hidden advantage when entering or scaling in complex international markets.This RoleThe Especialista en Medios Pagados / Media Buyer will lead paid media execution focused on the Mexican market, supporting both local advertisers and international brands entering Mexico for the first time.This role requires strong platform expertise, market fluency, and the ability to operate confidently in both Spanish and English.You will be responsible for plan...