Expert Paid Search Manager in SEM
twentysix • calgary, Canada
Role Description
Join Critical Mass as a Senior Paid Search Strategist, where you'll be the SEM lead for a prestigious international brand. Amplify campaign performance with your strategic insights and execution skills.
This role focuses on developing and optimizing SEM strategies with large budgets, exceeding $1M. You will work alongside a media team to align initiatives for maximum efficiency and effectiveness. Your responsibilities include managing campaign performance, refining strategies, and communicating best practices across teams.
Key Responsibilities:
• Manage SEM campaign development and optimization
• Align campaigns with media team for enhanced performance
• Deliver compelling reports and actionable insights
• Conduct regular audits and competitive analyses
• Craft persuasive ad copy to increase traffic
Requirements:
• 4+ years experience in paid search with large budgets
• High proficiency in industry-standard SEM tools
• Strong presentation and storytelli...
This role focuses on developing and optimizing SEM strategies with large budgets, exceeding $1M. You will work alongside a media team to align initiatives for maximum efficiency and effectiveness. Your responsibilities include managing campaign performance, refining strategies, and communicating best practices across teams.
Key Responsibilities:
• Manage SEM campaign development and optimization
• Align campaigns with media team for enhanced performance
• Deliver compelling reports and actionable insights
• Conduct regular audits and competitive analyses
• Craft persuasive ad copy to increase traffic
Requirements:
• 4+ years experience in paid search with large budgets
• High proficiency in industry-standard SEM tools
• Strong presentation and storytelli...