Role Description
Position:
Proactively lead all the communication activities in Japan to improve brand visibility and business through innovative and tactical PR and event activities.
Job responsibilities:
Press
Proactively develop local communication & PR strategy coordinating with Roma head office :
Plan and develop PR strategy for both women’s and men’sExecuting PR activities for both Women’s and Men’s collection, FENDI Timepieces and Corporate projects.Building good relationship with mediaPlanning and executing Press PresentationPlanning and executing Press CaravanManage local communicate calendar and preparing all the press materials and distribute on a timely mannerMaximizing media coverage timely in each event and projectChecking and reporting PR related exposureArchiving PR monitoring ranks in all categories