Growth marketing manager, acquisition
Confidential • mexico city, Mexico
Role Description
Role: Growth Marketing Manager
Requirements
Minimum 3 years of hands-on experience managing Meta Ads at $10 K+ weekly spend
Demonstrated understanding of CBO structure, campaign consolidation, and audience segmentation on Meta
Experience with conversion tracking setup and debugging (Meta Pixel, CAPI)
Understanding of attribution models and the ability to explain why platform reported ROAS differs from blended ROAS
Experience managing creative testing at scale (3+ new assets per week) with a structured kill methodology
Track record of inheriting underperforming or disorganized accounts and turning them around
Proficiency in Excel/Google Sheets for performance analysis
Strong written communication in English for reporting and cross team coordination
Preferred Skills
Experience managing Google Ads (Search, PMax, Shopping, Display, You Tube/Demand Gen)
Experience managing Bing/Microsoft Ads
Experience with Google Tag Manager or server side tagging (Ad...
Requirements
Minimum 3 years of hands-on experience managing Meta Ads at $10 K+ weekly spend
Demonstrated understanding of CBO structure, campaign consolidation, and audience segmentation on Meta
Experience with conversion tracking setup and debugging (Meta Pixel, CAPI)
Understanding of attribution models and the ability to explain why platform reported ROAS differs from blended ROAS
Experience managing creative testing at scale (3+ new assets per week) with a structured kill methodology
Track record of inheriting underperforming or disorganized accounts and turning them around
Proficiency in Excel/Google Sheets for performance analysis
Strong written communication in English for reporting and cross team coordination
Preferred Skills
Experience managing Google Ads (Search, PMax, Shopping, Display, You Tube/Demand Gen)
Experience managing Bing/Microsoft Ads
Experience with Google Tag Manager or server side tagging (Ad...