Head of digital marketing / online marketing (m/w/d)

This position is focused on leading and executing fully integrated marketing initiatives for an i Gaming project operating in Mexico. The person in this role will oversee the full marketing journey, from market analysis and channel selection to local activations and performance tracking. Acting as a key local representative, they will build strong relationships with partners and providers while ensuring that all marketing activities deliver measurable results and align with market dynamics. Develop and execute 360° marketing strategies across online and offline channels, ensuring compliance with i Gaming regulations. Plan and implement local campaigns, including events, sponsorships, promotions, and partnerships with venues such as restaurants, bars, and entertainment locations. Select and manage the most effective mix of marketing channels to reach target audiences. Oversee the entire marketing funnel, from user acquisition to retention and loyalty initiatives. Build and manage relati...