Jr Brand Manager Distribuited Brands
Chanel, Inc. • distrito federal, Mexico
Role Description
Position ObjectiveDefine, develop and execute the brand strategy for the portfolio of distributed beauty and fragrance brands, ensuring full alignment with each maison’s global positioning, brand DNA and guidelines. The role is responsible for driving business growth through successful product launches, relevant brand activations and a deep understanding of the beauty consumer, maximizing commercial performance across all channels.Key ResponsibilitiesBrand Strategy & ManagementDevelop and execute the annual marketing plan for each beauty and fragrance brand, aligned with global strategy and local priorities.Translate brand DNA into actionable local plans, ensuring consistency with luxury codes, storytelling and visual identity.Manage the marketing budget (A&P), ensuring financial control, efficiency and return on investment (ROI).Launches, Campaigns & ActivationLead fragrance, makeup and/or skincare launches, coordinating 360° campaigns across retail, wholesale, e-commerce, PR and digi...