Lifecycle Marketing Account Manager for DTC Email Strategies
Bedford • Remote, Canada
Role Description
Elevate direct-to-consumer email marketing as a Lifecycle Marketing Account Manager. Drive high-impact campaigns across email and SMS while optimizing strategies backed by data for maximum revenue.
In this role, you will manage and grow lifecycle marketing programs, ensuring compelling messaging that resonates with target audiences. You will research customer insights and develop monthly email calendars while maintaining strong relationships with clients. Your expertise will guide 5-9 core brands toward success in an impressive DTC marketing environment.
Key Responsibilities:
• Develop compelling monthly email calendars
• Research trends and behavioral triggers for messaging
• Cultivate strong client relationships for trust
• Manage lifecycle marketing for 5-9 brands
• Create and optimize high-converting campaigns
Requirements:
• 2-4 years of email marketing experience in DTC/eCommerce
• Proficient in Klaviyo or similar ESPs
• Strong copywriting instinc...
In this role, you will manage and grow lifecycle marketing programs, ensuring compelling messaging that resonates with target audiences. You will research customer insights and develop monthly email calendars while maintaining strong relationships with clients. Your expertise will guide 5-9 core brands toward success in an impressive DTC marketing environment.
Key Responsibilities:
• Develop compelling monthly email calendars
• Research trends and behavioral triggers for messaging
• Cultivate strong client relationships for trust
• Manage lifecycle marketing for 5-9 brands
• Create and optimize high-converting campaigns
Requirements:
• 2-4 years of email marketing experience in DTC/eCommerce
• Proficient in Klaviyo or similar ESPs
• Strong copywriting instinc...