Manager, Growth Marketing & Campaign

Western Union • Mexico, Mexico

Location Mexico, San Luis Potosi
Job Type Full time
Posted May 31, 2026

Role Description

Manager, Growth Marketing & Campaign – Jakarta, Indonesia

The Growth Marketing & Campaign Manager will be the main point of contact for portfolio management, planning, articulation, and launching customer initiatives that deliver growth. 

Role Responsibilities:

Strategic Mindset & Execution 

  • Develop and execute the marketing strategy for the region, ensuring alignment with business objectives. 
  • Identify and act on growth opportunities through data-driven insights. 
  • Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives. 
  • Customer Life Cycle Management 

  • Develop and implement data-driven strategies to increase customer lifetime value 
  • Design and optimize customer loyalty programs to drive repeat purchases 
  • Analyze retention metrics and identify opportunities for improvement 
  • Customer Segmentation and Targeting 

  • Utilize data analytics to segment cust...
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