Marketing Coordinator- Product Pipeline
International Dairy Queen, Inc. • Burlington, Canada
Role Description
Job Overview
The Marketing Coordinator Product Pipeline supports the Sr Manager Product Pipeline in executing various marketing initiatives. This role supports product development from concept to launch by maintaining schedules, documentation, and communication between stakeholders. Primary areas of responsibility include project managing new product initiatives through data collection and consumer feedback. This role will also assist in analyzing market research, competitive insights, and consumer trends, to help guide product strategies that meet evolving consumer needs. The Marketing Coordinator will also support aspects of the annual marketing calendar development alongside the Sr Manager Calendar Development.
Principal Accountabilities:
Product Pipeline Support and Calendar Development
- Working closely with the Senior Manager of Product Pipeline, the coord...