Marketing Manager for Canadian TV Brands
Blue Ant Media • toronto, Canada
Role Description
Elevate Blue Ant Media's Canadian TV brands as a Marketing Manager focused on fandom and community engagement. Drive innovative campaigns and enhance audience interaction through strategic marketing efforts.
This role, reporting to the VP Marketing, Canadian Media, emphasizes a blend of brand strategy and hands-on execution. Key responsibilities include creating impactful campaigns, implementing social strategies, and optimizing partner relationships for elevated brand visibility. You will engage with Canadian linear TV brands like BBC Earth and Cottage Life, helping transform casual viewers into dedicated fans.
Key Responsibilities:
• Collaborate with Creative team on show campaigns
• Develop a sustainable social engagement strategy
• Manage distributor relationships for promotional opportunities
• Track performance metrics for future campaign insights
• Cultivate partnerships with relevant brands
• Lead marketing for key content partnerships
• Oversee and a...
This role, reporting to the VP Marketing, Canadian Media, emphasizes a blend of brand strategy and hands-on execution. Key responsibilities include creating impactful campaigns, implementing social strategies, and optimizing partner relationships for elevated brand visibility. You will engage with Canadian linear TV brands like BBC Earth and Cottage Life, helping transform casual viewers into dedicated fans.
Key Responsibilities:
• Collaborate with Creative team on show campaigns
• Develop a sustainable social engagement strategy
• Manage distributor relationships for promotional opportunities
• Track performance metrics for future campaign insights
• Cultivate partnerships with relevant brands
• Lead marketing for key content partnerships
• Oversee and a...