Marketing Operations Expert - CDMX
Swarovski • Mexico City, Mexico
Role Description
About the job
The Marketing Expert supports the development and execution of marketing initiatives, contributing to brand awareness, customer engagement, and business growth through data-driven and customer-focused strategies.
Develop, implement, and execute marketing strategies aligned with business objectives and brand positioning.
Plan, manage, and optimize marketing campaigns across multiple channels (digital and offline).
Analyze market trends, customer insights, and competitor activity to identify growth opportunities.
Manage and optimize digital marketing initiatives including SEO,
Track, analyze, and report on marketing performance metrics providing actionable insights.
Collaborate closely with Sales, Product, Design, and other cross-functional teams to ensure alignment and effectiveness.
Oversee the creation of marketing content (campaigns, messaging, as...