Marketing Science Lead at Critical Mass
twentysix • calgary, Canada
Role Description
Drive impactful media analytics as a Marketing Science Lead with Critical Mass in Toronto. We seek an expert with 5 to 8 years of experience to optimize digital marketing through data insights.
In this leadership role, you will leverage your analytical skills to guide teams in measurement, reporting, and statistical modeling. Collaborating cross-functionally, you will mentor analysts while ensuring that dashboards and reports deliver actionable insights tailored to client needs. Your role is essential in shaping analytics content and driving the end-to-end measurement strategy.
Key Responsibilities:
• Lead and manage media analytics projects for optimization
• Shape analytics content and provide thought leadership
• Collaborate with media and strategy teams for performance evaluation
• Oversee data flows and ensure data governance compliance
• Develop and mentor analysts to expand their skills
Requirements:
• B.S. in a quantitative or technical field
• 5+ ...
In this leadership role, you will leverage your analytical skills to guide teams in measurement, reporting, and statistical modeling. Collaborating cross-functionally, you will mentor analysts while ensuring that dashboards and reports deliver actionable insights tailored to client needs. Your role is essential in shaping analytics content and driving the end-to-end measurement strategy.
Key Responsibilities:
• Lead and manage media analytics projects for optimization
• Shape analytics content and provide thought leadership
• Collaborate with media and strategy teams for performance evaluation
• Oversee data flows and ensure data governance compliance
• Develop and mentor analysts to expand their skills
Requirements:
• B.S. in a quantitative or technical field
• 5+ ...