National Marketing Specialist at Westburne
Fitzii • mississauga, Canada
Role Description
Drive national marketing initiatives at Westburne in Mississauga, ON. This full-time role focuses on managing B2B campaigns and loyalty program execution in both English and French.
As a National Marketing Specialist, you will report to the Marketing Director and lead campaign strategies, ensuring effective loyalty program management across digital channels. Your expertise in B2B marketing mechanics and stakeholder management will be essential for translating strategies into actionable programs and delivering results nationwide.
Key Responsibilities:
• Oversee campaign execution and loyalty program management
• Manage member onboarding and rewards catalogue updates
• Develop monthly performance trend reports
• Execute SEM campaigns, monitoring key performance metrics
• Optimize program design through targeted communications
Requirements:
• Strong understanding of digital marketing and B2B mechanics
• Fluency in both English and French
• Proven problem-s...
As a National Marketing Specialist, you will report to the Marketing Director and lead campaign strategies, ensuring effective loyalty program management across digital channels. Your expertise in B2B marketing mechanics and stakeholder management will be essential for translating strategies into actionable programs and delivering results nationwide.
Key Responsibilities:
• Oversee campaign execution and loyalty program management
• Manage member onboarding and rewards catalogue updates
• Develop monthly performance trend reports
• Execute SEM campaigns, monitoring key performance metrics
• Optimize program design through targeted communications
Requirements:
• Strong understanding of digital marketing and B2B mechanics
• Fluency in both English and French
• Proven problem-s...