Performance-Driven SEO Content Lead
DuartePino • medellín, Colombia
Role Description
We're looking for a Brand Content Advisor with SEO expertise who excels at crafting compelling, long-form content and knows how to track and optimize its impact. This role is perfect for someone who blends creative copywriting with performance analytics, equally comfortable writing web copy, newsletters, and blogs as they review dashboards, analyze trends, and recommend strategic next steps.
As Brand Content Advisor, you'll lead performance-driven content initiatives across various brands, working closely with a Marketing Manager and other key stakeholders. Your focus will be on owned and earned media (websites, email, blogs, press), driving SEO rankings, organic growth, and conversions through strategic content planning and execution.
Key Responsibilities
- Develop and execute content strategies that drive performance across owned and earned channels.
- Write SEO...