Performance Marketing Specialist
Pavago • bogotá, Colombia
Role Description
Performance Marketing Specialist
Position Type: Full-Time, Remote
Working Hours: U.S. Time Zone
Location: Remote (Pakistan, LATAM, South Africa, Philippines Preferred)
About the Role
We are seeking a highly analytical and execution-focused Performance Marketing Specialist to develop, manage, and optimize paid marketing campaigns across multiple digital advertising platforms.
This role is ideal for a data-driven marketer who understands how to build scalable acquisition systems while balancing creativity, experimentation, and ROI optimization. You will oversee campaigns across Google Ads, Meta, LinkedIn, and additional paid channels, ensuring every campaign is optimized for measurable business growth.
The ideal candidate thrives in fast‑paced environments, understands full-funnel marketing, and continuously improves campaign performance through testing, analytics, and strategic optimization...