Programmatic Campaign Manager at Omnicom Media
UM Worldwide • toronto, Canada
Role Description
Optimize digital campaigns with Omnicom Media Canada as a Senior Campaign Manager, Programmatic. You'll handle setup, tagging, and performance enhancement across various platforms.
In this senior role, you will be responsible for successfully launching and managing campaigns through Demand Side Platforms such as DoubleClick and The Trade Desk. You'll ensure creative assets are uploaded and optimize based on KPIs like CTR and viewability while adhering to quality assurance processes. This dynamic position also allows for troubleshooting and enhancing campaign performance.
Key Responsibilities:
• Set up advertisers and line items in DSPs accurately
• Upload and assign creative in various formats
• Adhere to campaign checklist and provide QA sign-off
• Implement brand safety measures and generate reports
• Resolve tagging issues and address performance questions
Requirements:
• 3-4 years campaign optimization experience
• Educational background in Marketing o...
In this senior role, you will be responsible for successfully launching and managing campaigns through Demand Side Platforms such as DoubleClick and The Trade Desk. You'll ensure creative assets are uploaded and optimize based on KPIs like CTR and viewability while adhering to quality assurance processes. This dynamic position also allows for troubleshooting and enhancing campaign performance.
Key Responsibilities:
• Set up advertisers and line items in DSPs accurately
• Upload and assign creative in various formats
• Adhere to campaign checklist and provide QA sign-off
• Implement brand safety measures and generate reports
• Resolve tagging issues and address performance questions
Requirements:
• 3-4 years campaign optimization experience
• Educational background in Marketing o...