Senior CRM and Marketing Automation Specialist
Dermapure • montreal (administrative region), Canada
Role Description
Take the lead in marketing automation with Dermapure as a Senior CRM and Marketing Automation Specialist. Enhance engagement through strategic, data-driven marketing initiatives tailored to patient needs.
In this dynamic position, you will utilize your extensive background in CRM to enhance Dermapure’s marketing ecosystem. With over 6 years of experience, your focus on consumer journeys and data insights will contribute to building a seamless patient lifecycle from acquisition to retention.
Key Responsibilities:
• Design and execute marketing automation journeys
• Manage campaign segmentation and performance metrics
• Collaborate with content teams for targeted messaging
• Analyze data to drive actionable marketing improvements
• Partner with various teams for integrated marketing efforts
Requirements:
• Bachelor’s degree in Marketing or related field
• Minimum 6 years in marketing automation or CRM
• Experience with tools like HubSpot, Klaviyo, or simi...
In this dynamic position, you will utilize your extensive background in CRM to enhance Dermapure’s marketing ecosystem. With over 6 years of experience, your focus on consumer journeys and data insights will contribute to building a seamless patient lifecycle from acquisition to retention.
Key Responsibilities:
• Design and execute marketing automation journeys
• Manage campaign segmentation and performance metrics
• Collaborate with content teams for targeted messaging
• Analyze data to drive actionable marketing improvements
• Partner with various teams for integrated marketing efforts
Requirements:
• Bachelor’s degree in Marketing or related field
• Minimum 6 years in marketing automation or CRM
• Experience with tools like HubSpot, Klaviyo, or simi...