Senior Manager, Portfolio Activation - Paraguay (Santiago)

Summary

We are looking for a candidate with a creative mind and an entrepreneurial spirit to join our team as a Marketing Activation Senior Manager. This role involves activating brand strategies in different markets by building, formalizing, and developing partnerships with bottling partners while collaborating closely with brand marketing teams on localized business implementations and strategies.

Responsibilities

• Builds relationships and partnerships with existing and potential activation partners, working closely with asset managers to leverage global assets and collaborate with centralized and local brand teams to ensure partnerships align with brand objectives, strategies, and execution guidelines.
• Builds and develops best‑in‑class multi‑category execution programs and tools for partnerships to standardize and increase ROI.
• Reviews business performance, oversees development of marketing programs, provides thought leadership, a...