Sport Chek Lifecycle Marketing Specialist
FGL Sports Ltd. • calgary, Canada
Role Description
Join Sport Chek as a Lifecycle Marketing Specialist to strengthen customer connections through targeted email campaigns. Increase engagement and retention with innovative CRM programs.
This role involves managing the execution and optimization of email marketing strategies. You will take ownership of customer segmentation to enhance personalized communications. Your efforts will contribute significantly to customer loyalty and lifetime value.
Key Responsibilities:
• Own lifecycle marketing campaign strategies and execution
• Develop and implement customer retention programs
• Track performance metrics for ongoing optimization
• Ensure alignment of CRM initiatives with marketing strategies
• Leverage automation tools for scalable marketing efforts
Requirements:
• 3–5 years in email marketing or CRM roles
• Strong analytical skills for data-driven decision making
• Experience with Salesforce Marketing Cloud preferred
• Excellent project management and ...
This role involves managing the execution and optimization of email marketing strategies. You will take ownership of customer segmentation to enhance personalized communications. Your efforts will contribute significantly to customer loyalty and lifetime value.
Key Responsibilities:
• Own lifecycle marketing campaign strategies and execution
• Develop and implement customer retention programs
• Track performance metrics for ongoing optimization
• Ensure alignment of CRM initiatives with marketing strategies
• Leverage automation tools for scalable marketing efforts
Requirements:
• 3–5 years in email marketing or CRM roles
• Strong analytical skills for data-driven decision making
• Experience with Salesforce Marketing Cloud preferred
• Excellent project management and ...