Sr Advisor Brand and Digital Communications
Enbridge Inc. • calgary, Canada
Role Description
What You Will Do
- Responsible for developing and executing on yearly advertising strategies, in consultation with the Brand Strategist and Manager, Brand and Digital Communications.
- Lead the creation and rollout of integrated brand programs, including advertising campaigns, communications materials, and digital content across multiple channels.
- Manages Creative Services requests from across the Enterprise, ensuring delivery of strategic solutions.
- Oversee the development of high-quality content that meets internal client needs and strengthens brand perception.
- Execute the annual masterbrand program, including creative development, media planning, and performance measurement using data and AI-driven insights.
- Act as a key advisor and liaison to Enterprise Communications and business leaders on effective brand and creative strategies.
- Identify and leverage emerging technologies, including AI, to enhance brand strate...