Strategic Demand Generation Lead Toronto

Become the strategic Marketing Manager focused on demand generation in an evolving SaaS landscape. Your role will be crucial in crafting campaigns that translate into substantial revenue.

As a pivotal player in this startup atmosphere, you’ll design and implement cutting‑edge demand generation strategies. You will measure success and adapt your approach to ensure high conversion rates while collaborating closely with sales teams to refine target profiles and create effective communication materials.

Responsibilities

• Design and implement revenue‑driving multi‑channel campaigns
• Track performance metrics and continuously improve strategies
• Utilize AI tools to innovate and automate marketing processes
• Build targeted profiles with Business Development teams
• Create supporting content for sales presentations

Requirements

• 3–5 years in B2B SaaS demand generation
• Solid focus on success metr...