TikTok Commerce Campaign Marketing Mexico
TikTok • Mexico, Mexico
Role Description
TikTok Commerce Campaign Marketing Mexico
Responsibilities
- Team Intro: The commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated.
- Create Campaign Framework: Define campaign targets and timelines, propose campaign themes/key selling points (KSPs), set overall targets and budgets, derive actionable targets, and delegate responsibilities to the appropriate persons in charge (PICs).
- Market and Competition Analysis: Continuously track market trends, monitor competitor activities, gather input from sellers and buyers, and apply best practices from other countries/regions to build information libraries and identify new growth opportunities.
- Insights Creation: Combine internal data, market research, and external input to generate meaningful insights that drive new growth opportunities or improve effi...