Wave's Senior Manager of Content Strategy
Wave • toronto, Canada
Role Description
Shape content marketing at Wave as a Senior Manager, focusing on storytelling to engage small businesses. Lead a dynamic team to create clear, effective, and inspiring content.
In this influential position, your leadership will guide the creation of high-quality content that educates and converts small business owners from awareness through advocacy. You will develop a content strategy that supports Wave’s mission while working closely with Product Marketing and Growth teams to enhance overall engagement. Your insights will inform direction across various media formats.
Key Responsibilities:
• Lead content creation for blogs, social media, and in-product channels
• Develop actionable editorial calendars for performance
• Collaborate with Product Marketing for engaging educational resources
• Analyze performance metrics to enhance content strategies
• Ensure consistent brand tone across all communication
Requirements:
• 7+ years in a content marketing role, id...
In this influential position, your leadership will guide the creation of high-quality content that educates and converts small business owners from awareness through advocacy. You will develop a content strategy that supports Wave’s mission while working closely with Product Marketing and Growth teams to enhance overall engagement. Your insights will inform direction across various media formats.
Key Responsibilities:
• Lead content creation for blogs, social media, and in-product channels
• Develop actionable editorial calendars for performance
• Collaborate with Product Marketing for engaging educational resources
• Analyze performance metrics to enhance content strategies
• Ensure consistent brand tone across all communication
Requirements:
• 7+ years in a content marketing role, id...